Affiliations: [a] School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing, China
| [b] School of Management and Economics, Beijing Institute of Technology, Beijing, China
Correspondence:
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Corresponding author: Taiba Sardar, School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, China. Tel.: +86 13501725524; E-mail: [email protected].
Abstract: The information communication technology (ICT) and networking are playing a significant role in supporting and empowering women entrepreneurs in Pakistan. We focused on four core factors that greatly influence women entrepreneurs and studied them through structural equation modeling (SEM) in AMOS 22 software. Our results show that family support positively affects the success of women entrepreneurs. Besides, the education level and knowledge of ICT and networking are empowering women entrepreneurs. We also conclude that networking relations through ICT tools positively aid women entrepreneurs in case where face to face meetings are not possible. The educated women can effectively use ICT and networking tools to become a successful entrepreneur. This work provides important understanding about the role of ICT and networking tools in empowering women entrepreneurs of Pakistan.
Keywords: Information communication technology (ICT), networking, entrepreneurship, women empowerment, Pakistan
