Abstract: In order to achieve the improvement and optimization of e-commerce logistics, a fuzzy algorithm was built to optimize the e-commerce logistics in the marine economy. Through the construction of the fuzzy algorithm, a comparative analysis was made on the effects of logistics before the optimization of marine e-commerce, such as customer satisfaction, product arrival rate on time, logistics cost, number of routes, safety rate, work efficiency, and other aspects. The research shows that the fuzzy algorithm has a better performance in logistics cost than before. After optimization, the monthly mileage of logistics has also been significantly reduced, and the economic benefit is very significant. The algorithm in this paper has an excellent effect in customer satisfaction and product arrival rate on time, which has obvious improvement effect on the logistics network. The improvement of the customer satisfaction is of great value and significance to the follow-up development of marine e-commerce. The improvement and optimization of logistics path based on fuzzy algorithm has reference value for the development of logistics in other fields. Based on the fuzzy algorithm, the function of the algorithm is studied by analyzing the logistics optimization of marine e-commerce. The fuzzy algorithm used shows a comprehensive and excellent result in improving the marine logistics situation, and shows that the optimization and improvement of the algorithm is a process that needs to be improved in many ways. The research greatly improves the understanding of the fuzzy algorithm and the e-commerce logistics in the marine economy environment.
