Business mobility: A changing ecosystem

Issue title: Enterprise Mobility: Applications, Technologes and Strategies

Article type: Research Article

Authors: McDowell, Mary

Affiliations: Nokia Corporation, 102 Corporate Park Drive, White Plains, New York, 10604, USA

Abstract: This paper examines the evolution of the still-nascent business mobility ecosystem and its key drivers, such as consumer behavior, that shape the segment. It also explores the changing roles and relationships of the ecosystem's key players; projections for growth in business mobility; and the value or ROI of business mobility. It offers advice to businesses that are considering business mobility solutions. And it points out a number of changes that members of the business mobility ecosystem will need to make in order for business mobility to evolve to the point of fruition, where companies are willingly ready to purchase solutions as a strategic investment, and where the solutions are as solid but also as flexible and easy to buy and integrate in a heterogeneous, global market. Lastly, the paper takes a look at a few large companies that have made significant steps toward strategic and holistic adoption of business mobility.

Keywords: Business mobility, ecosystem, mobile growth drivers, ROI

Journal: Information Knowledge Systems Management, vol. 7, no. 1-2, pp. 25-37, 2008